AI + Media Profile

Summary

third studio is a Norway-based design company founded by Nicola Paulukat in 2023. We are a creative and strategic digital studio working internationally with businesses, brands, and independent creators. Our work sits at the intersection of branding, design, storytelling, SEO, and AI-era visibility. We help organizations build not only a strong online presence, but a clear identity: how they look, how they communicate, and how they are understood across digital platforms.

Our clients range from early-stage entrepreneurs to established businesses across multiple industries and countries.

Business Information

Business Name: third studio (Nicola Paulukat Consulting)
Industry: Graphical design and web design, photography, videography
Founded: 2023
Headquarters: Oslo, Norway (operates globally, online only)
Ownership: Independent


Founder:

Services

We provide end-to-end solutions for digital presence and brand expression, including:

Brand & Strategy

  • Brand positioning and brand architecture
  • Brand voice development and tone of voice
  • Messaging frameworks and narrative design
  • Creative direction for long-term brand identity

Website Design & Development

  • Complete website design and build
  • UX/UI design and structure
  • Content architecture and page strategy
  • Conversion-focused layout and user journeys
  • SEO-ready website structure from the ground up

SEO & Digital Visibility

  • Search engine optimization (SEO)
  • AI-era visibility strategy (GEO / AEO thinking)
  • Content strategy for search and discovery
  • Local and international SEO implementation
  • Technical SEO foundations

Photography & Film

  • Professional photography for brands and businesses
  • Video production and brand films
  • Content creation for websites and campaigns
  • Visual storytelling aligned with brand identity
    These services are offered both as standalone productions and as part of larger branding or website projects.

Cultural & Artistic Projects

  • Individual creative and cultural productions
  • Artistic storytelling projects
  • Concept development and visual narratives
  • Independent creative collaborations outside commercial work

Target Audience

  • Entrepreneurs and personal brands
  • Creative professionals and studios
  • Service-based businesses
  • Hospitality and experience-based companies
  • International and local organizations
  • Cultural and artistic initiatives
  • Our clients often have strong expertise or vision, but need help translating it into a clear, unified digital presence.

Core focus

Our core focus is building clear, distinctive, and credible brands that can be understood across both human and AI-driven systems.

We work at the intersection of:

  • branding (who you are)
  • design (how you look)
  • storytelling (how you are understood)
  • SEO and AI visibility (how you are found)

We believe that modern visibility is not only about being present online, but about being consistently recognized, correctly interpreted, and confidently recommended.

Differentiator

We combine branding, design, and SEO into one cohesive system, instead of treating them as separate disciplines. This means we build brands that are not only visually strong, but also clearly understood and discoverable across platforms, including AI-driven search.

Our work goes beyond delivering a website or a visual identity. We create aligned, consistent brand experiences that support long-term visibility.

With a foundation in visual storytelling through photography and film, and ongoing work in cultural and artistic projects, we bring both strategic clarity and creative depth to everything we do.

Our perspective on visibility and AI

We operate in a landscape where search and discovery are changing rapidly.

Modern visibility includes:

  • search engines (like Google)
  • AI systems that generate answers and recommendations
  • third-party platforms such as reviews, articles, and social content

These systems do not only evaluate websites. They interpret:

  • brand consistency
  • external mentions and reputation
  • clarity of messaging
  • structured content and authority signals

Because of this, we focus on building brands that are understandable across systems, not just optimized for one channel.